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OdysseyLab
UX Methods for a New Frontier of Presence

In the transition from the flat screen to the spatial world, we are no longer just "users"—we are travelers. OdysseyLab provides the navigational instruments to ensure that every journey into an immersive space leads to a meaningful arrival.

We do not build for the sake of technology, but to reach a state of immersion where the digital becomes a catalyst for the meaningful; using the power of deep emotional engagement and play to create transformative experiences that help travelers cultivate presence, internal resilience, and authentic connections.

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   alignment workshop  

During the ideation phase, we conduct a strategy alignment workshop to help stakeholders agree on their level of immersion and traveler needs.

We deliver a Strategic Calibration Report as a result of the workshop.

Strategy

The Odyssey Heuristics
12 Dimensions of Immerson

 

Heuristic 0. Strategic Calibration

Is the "Immersion Knob" turned to the right level for the mission?

Goal: Don't use a "Transcendent" level of immersion for a simple safety checklist. It is critical to match the depth to the goal.

Audit:  Does the level of "realness" actually help the user, or is it distracting/wasted budget?​​​​

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Heuristic 1.Sensory Synchronisation

Are the senses (eyes, ears, skin) in synchronized truth?

Goal: If the timing is off, the illusion breaks.

Audit: Is there any delay between seeing an action and hearing/feeling it? Does a heavy object sound and feel heavy when you touch it?

Heuristic 2. The Physical-Digital Transition

Is the movement into and out of the world stable and safe?

Goal: The brain needs time to adjust to a new set of physical laws.

Audit: Is there a "warm-up" period that lets the user's body adjust before the action starts? Does the user feel physically grounded and safe during the first minute?

Heuristic 3. Naturalness of Control

Can the user act via instinct rather than instruction? 

Goal: The most successful interface is one the user forgets they are using.

Audit: Can a first-time user interact with objects without being told which buttons to press? Do the virtual hands and body move exactly where the user expects them to?

Heuristic 4. Multisensory Processing

Is the brain's "bandwidth" respected to avoid a "Data Storm"?

Goal: Avoid a Data Storm—where too many flashes, sounds, and texts happen at once, causing the user's brain to "freeze" or feel overwhelmed.

Audit: Are the different senses working together, or is the user being bombarded with too much noise?Is the user's attention being guided naturally to the most important thing?

 

Heuristic 5. Self-Healing Recovery

How gracefully does the world handle technical or physical glitches?

Goal: When a tracking error happens, don't just "crash" the user's senses.

Audit: If the system lags, is there a visual "safety net" to keep the user from feeling sick? Does the story pause when a glitch occurs, or does the user miss important moments?

 

Heuristic 6: Collaborative Presence

Does the presence of others enhance or hinder the goal?

Goal: Optimizing the "vibe" and connection between people in the space.

Audit: Can you read the body language and "intent" of other people clearly? Can multiple people touch or use the same object without it feeling "glitchy"?

 

Heuristic 7.Texture & Layering

Is there enough detail to make the space feel "lived-in"?

Goal: A sterile world feels fake; a world with "scuffs and history" feels real.

Audit: Does the environment show signs of use (like dust or wear) that make it feel like a real place? Are there layers of sound and light that make the world feel "deep" rather than flat?

Heuristic 8. Multi-Traveler Storytelling

Does the experience adapt to the diverse needs of different people?

Goal: Ensuring a child and a grandparent can walk through the same space and both have a high-quality experience.

Audit: Can a beginner and an expert both find something meaningful at their own pace? Are there different layers of information for people with different interests or needs?

Heuristic 9.Conscious Cultural Triggers

Are familiar symbols used to anchor the unfamiliar?

Goal: Use known symbols so users don't have to learn a new "language."

Audit: Are the symbols used culturally appropriate and resonant with the target audience? Can a user understand what an object does just by looking at its shape or color?

Heuristic 10. Emotional Arc & Meaningful Closure 

Does the journey manage the emotional pacing well to create a lasting memory?

Goal: To engineer a deliberate flow of tension and release. An effective experience avoids "plateau fatigue" by alternating between moments of high excitement ("Up" beats) and restorative rest ("Down" beats), ultimately leading to a satisfying conclusion.

Audit: Are there defined "breathers" after high-intensity moments to allow for reflection? Does the emotional tension build toward a clear climax? Is there a "cool-down" period to help the traveler transition back to the real world without emotional whiplash? Does the final beat leave the traveler with a resonant, meaningful takeaway?

Heuristic 11. Bio-symmetry

Is the biological animal (the human) physically capable of sustaining the digital mission?

Goal: To ensure the cumulative physical load—heat, weight, scent intensity, and ergonomic strain—doesn’t trigger a biological "survival" response that overrides immersion.

Audit: Does the thermal output of the hardware or suit exceed the traveler's comfort range? Does the "Action Zone" accommodate spatial equity for seated or mobile-impaired users Has "Texture" (like a smell or haptic) crossed the line into "Somatic Load" (nausea or pain)?

Heuristic 12. The Seed

Does the experience plant meaning that grows after the experience is over?

Goal: To move from "Active Immersion" to "Passive Growth," by planting a core truth or emotional insight that only fully blooms in the silence following the experience. 

Audit: Does the experience leave "white space" for the user to project their own meaning? Is there a resonant takeaway that persists once the physical and digital stimulation stops? Does the conclusion feel like a "Full Stop" that ends the story, or a "Comma" that invites the traveler to continue the narrative in their own life??

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@2023 Alina Striner. All Rights Reserved. 

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